With the latest development in mobile computing ( and the heat of netbook ), Mobile Internet , and Mobile Search has been under rapid transformation, and also going thru intense competitions. No doubt, there has been many new companies visioning to be the Mobile Version of Google the search engine giant ; I guess even Google itself would also love to have it’s pie in this mobile internet field.
Eying on the big money on sectors like online advertising, targeted marketing, mobile search are getting much ready as a highly lucrative business opportunity. For one, Aloqa.com , which was established for 2years ( May 2007 ), looks set to have its pie on mobile search market.
Won both the MobileBeat Tesla awards and the IQ Engines Awards, Aloqa has also secured 1.5million US Dollars funding from venture capital. With its mobile search applications, users can easily find locations for entertainment venues, restaurants, bars and so on. Further, users can also use it for GPS positioning, through Wi-Fi, mobile phone base station signals, cell tower, to seek for their location. What’s more, users can even connect with Facebook and other friends contact.
At current stage, it seems that Aloqa is only supported in Android platform, thru beta version. However, news appears that it will be soon be available on other platforms such as the highly popular iPhone, Blackberry, WinMo and Symbian phones, and other mobile phone platforms.
An interesting feature in Aloqa is that within covered vicinity, it can help to find your Facebook’s friends, and then allows you to invite your Facebook friends onto “Aloqa Buzz” channel to share their location and information. When both are closer in locality, you can even chat with each other via its mobile applications. All these just need your friend(s) to accept your connectivity invitation sent by you.
With the appointment of a new CEO, Sanjeev Agrawal ( an ex-head of product marketing from Google and more recently vice president of products at TellMe Networks ) , Aloqa looks all set to take on the crowded mobile search market !










