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Making Your Business Plan a Cut above the Others

Making Your Business Plan a Cut above the Others 5 (100%) 8 votes If you have an idea and you think you can turn it into a profitable one, you are probably going into business. However, business survival requires having a product or service that stands a good chance of...

 

Techniques and Characteristic of Business Analyst

Techniques and Characteristic of Business Analyst 5 (100%) 10 votes Business Analysis The word business analysis describes the actual self-discipline associated with determining requirements in a business as well as identifying the right solution of your business problems. These types of options can sometimes include modifications within the business by...

 

Economics 101 – Understanding of the Economic Foundations

Economics 101 – Understanding of the Economic Foundations 5 (100%) 7 votes A basic understanding of the economic foundations of our economy will also allow you to better identify trends. Often, the media and sometimes even political figures misinterpret economic concepts and as a result mislead the general public with...

 

Enhancing Organization Performance with Project Management Software

Enhancing Organization Performance with Project Management Software 5 (100%) 2 votes Buying project management software is an important investment since the performance of your company will depend on the reports presented by the software. There are so many software available for this purpose in the market that it becomes very...

 

Why Your Business May Need an Industrial Computer

Why Your Business May Need an Industrial Computer 5 (100%) 3 votes Although many businesses primarily utilize OEM desktop and laptop computers, there are some applications where these machines are not the most suitable choice. In certain operating environments, the proper choice is an “Industrial Computer.” WHAT IS AN INDUSTRIAL...

 

Print Outsourcing and Management – Hassle Free Solution to Your Printing Requirements

Rate this post Despite are the fact that electronic media has overtaken the print media in terms of dissipation of information; you cannot grudge the fact that the print media still holds its own niche. Every company uses print media in addition to electronic media as an important part of...

 

Securing Businesses, Security Property, Securing Futures : Security Jobs in the UK

Securing Businesses, Security Property, Securing Futures : Security Jobs in the UK 5 (100%) 4 votes There’s no doubt about it : crime is becoming increasingly technical in nature, and criminals, especially those hoping to defraud or otherwise steal from businesses and organizations, have turned to increasingly complex tactics to...

 

Moving fast on Business Correspondence with Internet Fax

Rate this post The world of Internet Fax facilities is changing with the introduction of new players within the industry who are able to bring something special to the table. One of the qualities that are closely associated with this particular provides is the ability to combine speed and security....

 

Getting To Grips about Taxes

Rate this post Taxation is an aspect that laymen consider beyond their compass and yet it has such huge impact on their savings and the way they like to structure their monetary efforts. This year, the government has proposed various changes; a few slips and exemptions and a few inclusions...

 

Assessing iPod Marketing Opportunities

Rate this post iPod Market Landscape There is an emphasis on the developed world when it comes to the iPod Market Landscape. The reasons for this trend are logically consistent. One has to follow the money if they want to make a good business deal. That means that the obvious...

 

Emerging Economy – Shelter Manufacturing In Mexico

Emerging Economy – Shelter Manufacturing In Mexico 5 (100%) 3 votes Mexico had its toughest time during 2001 to 2003 because of the slowdown in the economy of U.S economy and the emergence of China as a hub of low cost manufacturing. But, after the government’s check on inflation, interest...

 

Quality and Productive Results thru Collective Performance in Effective Team Management

Rate this post Team work is often essential for achieving good results. But each team member has to be cooperative, professional and must have good conduct to maintain order while working on projects. Achievement of projects is often the work of teams and management of teams is a big job...

 

Understanding Your Customer Needs is Critical for Sales Improvements

Understanding Your Customer Needs is Critical for Sales Improvements 5 (100%) 4 votes Improvement in sales is very essential with the fact that businesses are established with a view to sell products and if products are not getting sold, it means that there is a slow progress in business. But...

 

Franchising Business – Getting Prepared before moving into the business

Rate this post In today context, it not long works by just awaiting for the government to take care of us until we retired. That’s why it is important to start looking for alternative elsewhere, especially beneficially in building part-time business while still being employed. This is proven to be...

 

Google Moves Further to Dominate Mobile Ads Market ?

Rate this post This Web Giant Has Make it move – Just earlier today ( 9th Nov 2009 ), both Google and Admob has signed a definitive agreement for that Google will acquire Admob for $750 million in stock ( http://www.google.com/press/admob ) ! With mobile market getting much intense, and...

 

Auditing Your Business In Detail Before Going IPO

Rate this post Building a business from scratch could be a fun thing to do. But, you’ll be in the different state when you decide to make it go public. You need more planning to do and executed before you could make it go for Initial Public Offering ( IPO...

 

Talent Management Strategy that Drives Your Business To Next Level

Rate this post Building a business is not complete yet without putting the right person in the right place. You can’t just build a company and then decide that whoever applies to your company, they will be accepted and then bring your company to the next level. It’s not going...

 

Effective Selling – Getting the Essential Information and Strategy of Selling a Business

Rate this post People, who have start some business venture, often face some problems that force them to sell the business that they have. When they come to this point, they usually become clueless about selling their business. They tried several methods to get “real buyers” that really interested with...

 

Fundamental Considerations in Hosting Your Business Online

Rate this post People who starts moving or creating their business online usually get confuse when they need to pick the web hosting provider. It’s not because they don’t know where to find it, but more like they don’t know which one is the best for them. There are hundreds...

 

Ecommerce Applications to Boost Productivity and Business Profits

Rate this post Setting up the database from scratch for your business could be very costly. Especially if the database require a custom designed software to run it. If you’re really serious in building your business, opting for readily available open source ecommerce applications which utilize well structured database should...

Google Moves Further to Dominate Mobile Ads Market ?

B2B Marketing Demands
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admob googleThis Web Giant Has Make it move – Just earlier today ( 9th Nov 2009 ), both Google and Admob has signed a definitive agreement for that Google will acquire Admob for $750 million in stock ( http://www.google.com/press/admob ) ! With mobile market getting much intense, and DoubleClick Mobile under it’s belt, Google ‘s move on to explore further into mobile market.

If we would recall, Google had indeed make its intention clear that it is looking for businesses to buy, perhaps even big ones ! Indeed, Admob.com is frequently look upon as the fore-funner in mobile ads market (If it is still fresh in your mind, back in September when CEO Eric Schmidt said the company had begun seriously looking at acquisitions again ).

While earlier this month, rumors are running that Apple may possibly look at acquiring Admob, it didn’t turn out to be fact. As there was no clear strategic reason for Apple to move into intense ads market ( at least what we see for now ). So far, Apple strategy has been in higher profit sectors, especially with it’s ‘selling like Super Hotcake‘  iPhone, and of course, the iPhone Apps store.

Although some might point out that not all sectors that Apple moved into are able to enjoy high profit margin, but not forgetting that these lower margin are more as add-on to those much successful ( and of course, higher margin ) products like iPhone, iPod, and Mac sales.

admob on iphoneNevertheless, if we were to take a deeper look on Admob’s corporate earning, it has actually been able to ride on booming mobile market, and since the iPhone Phenomena, Admob has been recording impressive growth in mobile ads serving thru iPhone apps. From ~130 million of mobile ads served during  September 2008, it booms and received whooping 2.6 billion ad requests from iPhone and iPod touch devices in September this year ! As the business cycle move on, this could actually helps on iPhones sales ( the more developers turning into developing those nice iPhones Apps, it just keeps advertise for itself isn’t it ?! )

Some might argue that with Google acquiring Admob, Apple has actually missed out a gem. With Google already nominating the Web Ads market, now having both DoubleClick Mobile and Admob, it is possibly a very strategic business move as it is riding into Apple’s iPhone success. While taking it face-to-face with Google’s Phone, which with it’s own Andriod OS, Google is now being able to further consolidate it’s power and look set to dominate the Mobile Ads market too !  Although Google Phone is still much a ‘small kid’ compare to current Apple’s iPhone, but we’ll never know just how big and how far it can goes isn’t it ?!

With much to says, what about mobile ads publishers and other smaller mobile ads networks ? Well, the belief is that mobile publishers will be cheering all the way to the bank, again ! as Google Adsense has been gold pot to them all these years. Surely, with Google coming into bigger play in mobile ads markets, publishers are set to make even more.

mobile sectorsBut does this also turn out to be a good news to other smaller mobile ads network ? As analyzed by Google itself ( http://www.google.com/press/admob/comp.html , source by eMarketer), there are several players in Apps/Web sector, Admob being the Leader, with Jumptap, Mojiva, Quattro Wireless trailing behind. One of the noticeable network is Mojiva.com ( a rather younger company compare to Admob ), but has been reportedly performing good , and been able to secure few rounds of venture funding.

With Google coming into bigger play, it does looks like tougher challenge ahead, for the smaller mobile ads network. Or just probably, they could twist their strategy to tack on with Google/Admob, and offer some alternative solutions to publishers, and advertisers.

Well… as we speak, the world is riding out current economy downturn, and who will know what’s next isn’t it ?! One thing just for sure – Companies need to continuously strive for the better, not only for survival !

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